July 5, 2023
Manila, Philippines – Today on the Fourth of July, The Covenant Car Company, Inc. (TCCCI) – Chevrolet Philippines officially launches the New Generation 2024 Trax – the latest crossover SUV that’s built bigger and bolder for customers who seek the practicality of a compact car with the space and utility of an SUV. Now with bigger dimensions, improved versatility and more solid equipment, the Trax is designed to evoke confidence on the road as you pursue your passions and achieve big things in life.
“The Philippines is the first country in Southeast Asia to launch the 2024 Trax, and we are proud to include this new generation crossover SUV in our local lineup of exciting Chevrolet vehicles,” says Atty. Alberto B. Arcilla, President and CEO of TCCCI-Chevrolet Philippines. “The New Trax is bigger, bolder, more refined, and features Chevrolet’s revolutionary design philosophy and pioneering technologies, setting a new standard for crossovers in the country. The 2024 Trax is the first among several Chevrolet automobiles that TCCCI-Chevrolet Philippines has in store for the Filipino market, and it ushers in a new wave of modern Chevy models which are sure to be compelling choices for new car buyers because of their advanced technologies, stylish designs, and overall brand pedigree.”
The 2024 Chevrolet Trax is manufactured at the General Motors (GM) plant in South Korea. Built on GM’s global platform, it employs Chevrolet’s modern design language and cutting-edge technology that would certainly stand out in the fast-growing segment of crossovers in the country. This is made available in three variants: LT, Redline and RS.
“The New Generation Trax is a global model that embodies the Spirit of Chevrolet, representing our brand’s objective to provide exceptional vehicles around the world,” says Ernesto Ortiz, President and Managing Director of General Motors’ Strategic Markets, Alliances and Distributors. “We are confident that this model will make great strides in the Philippines, in the same way it has in the U.S., Canada, Mexico and South Korea. We look forward to seeing the success of the Trax in collaboration with TCCCI, who has been our trusted partner for Chevrolet in the Philippines for almost 14 years.”
ALL-NEW PERFORMANCE AND DRIVING EXPERIENCE
New under the hood, the Trax is powered by a lightweight, direct injection 1.2L three-cylinder turbo DOHC-VVT engine that delivers up to 137 hp and 220 Nm of torque and is matched with a responsive smooth-shifting 6-speed AT. The turbo gives you a boost at an efficient rate when you need more power for passing maneuvers and on-ramp acceleration.
The body structure of the Trax executes GM’s latest Smart Engineering design system which intuitively promotes weight reduction and reinforcement to load-bearing parts. This contributes substantially to the outstanding driving performance, stability and fuel economy of the vehicle.
EXCEPTIONAL STYLE THAT MATCHES YOUR PERSONALITY
The Trax presents an eye-catching appearance with its fascinating styling and bolder proportions. Compared to its predecessor, this second generation has a longer, lower and wider body giving it a head-turning athletic stance resembles a performance vehicle.
At the front, an updated grille with the Chevy-signature high-eye LED daytime running lamps, LED headlamps, and Chevy bowtie at the center give the Trax a sporty and menacing look. The sleek side profile is characterized by the dynamic wheel design, refined body contours and horizontal lines that are sweptback to the sloping roofline. The rear of the Trax also mirrors the snazzy look upfront with its lifted hatchback shape, rear spoiler with integrated LED high-mount stop lamp and prominent LED taillights.
The Trax reflects a diverse personality for each trim with specific design cues on the exterior:
SPACIOUS AND TECH-FORWARD INTERIOR
This 2024 model offers a more comfortable and composed ride – thanks to the significant increase in vehicle dimensions and cabin roominess. The New Generation Trax is 279 longer and 51mm wider versus the previous model. The long wheelbase of 2700mm with a short rear overhang results to a generous legroom and cargo space. The interior configuration can also be expanded to accommodate various cargo requirements through its 60:40 split-folding second-row seats, with maximum volume capacity of up to 1405L.
The interior of the Trax is reimagined to create a sense of airiness and improve outward visibility. The dashboard displays a large infotainment system that is slightly angled towards the driver, a low instrument panel for convenient access to information, and round air vents inspired by Chevy performance vehicle design. Large door pockets, first- and second-row cup holders, rear center armrest, and other storage spaces in the center console are also available. Other upgraded amenities and equipment include Smart Key Passive Entry, Cruise Control, Electronic Parking Brake with Brake Auto Hold, reverse camera, rear air vents, and Type A and B USB ports.
Similar to the exterior, each variant presents unique décor and equipment inside:
GLOBAL CHEVROLET SAFETY STANDARD
The Chevrolet Trax goes beyond its exceptional style, space and performance. This crossover SUV also boasts a wide array of Advanced Safety and Driver Assistance Systems that come standard on all three variants to ensure a pleasurable and worry-free driving experience.
The Trax is loaded with Enhanced Stability Control (ESC) systems that support better control and vehicle handling such as Anti-lock Braking System (ABS), Electronic Brake Distribution (EBD), Cornering Brake Control, Traction Control, Engine Drag Control, Panic Brake Assist, Enhanced Hill Start Assist, and Rollover Mitigation.
The Driver-Assist features also pay dividends when it comes to safety. A layer of protection is reinforced in the Trax to prevent any untoward incident with its Forward Collision Alert, Following Distance Indicator, Lane Departure Warning, Lane Keep Assist, Auto Control High Beam, Enhanced Front Pedestrian Detection, Low Speed Imminent Collision Brake, Integrated Brake Assist, and Vehicle Forward Movement Detection.
The New Generation 2024 Chevrolet Trax is now available in Chevrolet dealerships nationwide, retailing at ₱ 1,793,888 for the LT variant, ₱ 1,866,888 for the Redline, and ₱ 1,948,888 for the RS.
This newest Chevrolet crossover SUV will also be showcased in a series of roadshows in Metro Manila in the upcoming weeks. It will make its first public display at Rockwell Power Plant Mall, Makati on July 14 to 16, and will also be available for a test drive. Make sure to follow Chevrolet Philippines on Facebook and Instagram for updates on the next roadshow schedules.
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Following its official launch, The Covenant Car Company, Inc. – Chevrolet Philippines rolled out a series of Trax roadshow events in selected mall venues. The Trax Roadshow Tour offers customers the opportunity to discover and experience the bigger, bolder and more refined 2024 Chevrolet Trax Crossover SUV.read more
Today on the Fourth of July, The Covenant Car Company, Inc. (TCCCI) – Chevrolet Philippines officially launches the New Generation 2024 Trax – the latest crossover SUV that’s built bigger and bolder for customers who seek the practicality of a compact car with the space and utility of an SUV.read more